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CamundaCon 2024 Highlights: AI and Process Orchestration

Discover key insights from CamundaCon 2024 as CEO Jakob Freund discusses AI-driven process orchestration, RPA integration, and the company’s strategic expansion into business solutions. Don’t miss the updates!

A new blog post of Column2 was published on Oct 16, 2024 with the original title:

CamundaCon 2024: Day 1 CEO Keynote

Overview:

CamundaCon 2024 commenced with a keynote by CEO Jakob Freund, highlighting the company’s growth and upcoming AI initiatives. Key announcements included progress in process orchestration and new RPA features, alongside a push towards providing business solutions and templates through partnerships.

Core content:

  • CEO Jakob Freund revealed Camunda’s impressive growth, reaching over $100M in revenue and 500 employees, signaling strong market presence.
  • Focus on process orchestration as a remedy for legacy technology complexity was emphasized, promoting gradual integration of APIs over traditional RPA implementations.
  • Introduction of new RPA capabilities designed for lightweight integration, enhancing their existing process orchestration solutions.
  • Camunda plans to take a larger role in the business solution space, including providing a marketplace for partners and templates.
  • The alignment of Camunda’s new product announcements with Gartner’s BOAT acronym indicates a strategic focus on market positioning.

Learnings:

  • Understanding the importance of process orchestration in managing complex technology landscapes is crucial for modern organizations.
  • Integrating lightweight RPA capabilities can simplify application connections without overwhelming legacy systems.
  • The shift towards business solutions reflects a trend where BPM companies are enhancing their value propositions for clients.
  • The impact of AI on process management can lead to significant efficiencies and new functionalities in BPM tools.
  • Recognizing market trends, such as Gartner’s BOAT, is key to navigating the evolving BPM landscape effectively.

The original content was published in English.

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