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Learn to Inspire as a Process Influencer

Discover how to become a Process Influencer with insights from Andreas Bierwirth of ABmotion, exploring the importance of engaging content and emotional storytelling in business process management.

A new podcast episode of New Process Lab was published on Feb 15, 2023:

Overview:

In the latest episode, Andreas Bierwirth discusses the role of a Process Influencer and how content creation can inspire organizations to embrace and improve their processes. He emphasizes the need for creativity and emotional engagement in process management communication.

Core content:

  • Andreas Bierwirth explains what a Process Influencer is and the importance of content creation in inspiring change within organizations.
  • He discusses the required hard and soft skills for becoming an effective Process Influencer, including content creation techniques.
  • The impact of emotional engagement and humor on improving the perception of processes is highlighted throughout the conversation.
  • Andreas shares insights into his work at ABmotion and how he uses storytelling to make content more relatable and engaging.

Learnings:

  • Listeners will learn how to incorporate emotional elements into process communication to foster greater acceptance and interest among staff.
  • Strategies for creating engaging video and audio content that speaks directly to employees rather than using jargon-laden language.
  • The significance of authenticity in communication as a way to connect with audiences on a human level.
  • Embrace creativity and humor in process management to counteract perceptions of boredom associated with process documentation.

The original content was published in English.

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