Explore the latest insights on AI hype with host Maxwell Smith, as he discusses critical questions to differentiate genuine AI solutions from mere marketing claims.
A new podcast episode of What’s Your Baseline was published on Jul 28, 2025, with the original title:
Episode 94 — AI Hype: Maxwell Smith
Overview:
The latest episode of the podcast delves into the current hype surrounding Artificial Intelligence (AI). Host and guest Maxwell Smith discuss how to navigate the complexities and challenges associated with AI adoption, focusing on critical insights and practical guidelines for listeners.
Core content:
- The podcast features a discussion on the various forms of AI, including their advantages and disadvantages.
- Key strategies to identify “AI-washing” and differentiate genuine AI offerings from marketing hype are shared.
- Listeners will gain insights into essential questions to assess vendor claims about AI technologies.
- The episode includes guidance on concerns to consider when implementing AI-backed technologies in business processes.
Learnings:
- Listeners will learn about the different forms of AI and the benefits and drawbacks each presents for organizations.
- Critical questions and guidelines will be provided to help evaluate the authenticity of vendors’ AI claims.
- Understanding the nuances of AI adoption will empower businesses to make informed decisions regarding technology integration.
- Audience members can enhance their awareness of the risks and misunderstandings associated with AI in business settings.
The original content was published in English.