Karsten Rösener discusses transforming Warsteiner Brauerei’s digital landscape through collaboration and trust-building, sharing insights on overcoming skepticism and embracing change in the latest podcast episode.
A new podcast episode of State of Process Automation was published on May 11, 2025, with the original title:
Karsten Rösener’s Digital Transformation Journey at Warsteiner Brewery
Overview:
Karsten Rösener, the Chief Digital Officer at Warsteiner Brewery, addresses the company’s digital transformation challenges. He emphasizes the importance of a thorough analysis of existing systems and organizational buy-in to foster a culture of collaboration and trust across the enterprise.
Core content:
- Karsten Rösener aims to lead Warsteiner Brewery into the digital era, overcoming a fragmented digital landscape and organizational skepticism.
- The transformation focuses on integrating digital initiatives across the company rather than leaving it to the IT department alone.
- He details the shift from a failed past to a collaborative approach that engages all levels of the organization, rebuilding trust along the way.
Learnings:
- Listeners will learn how to analyze and dismantle outdated digital systems for effective transformation planning.
- The importance of involving various stakeholders and fostering a sense of ownership in digital projects is emphasized.
- Insights on building a culture of trust and collaboration, essential for successful digital initiatives, will be shared.
The original content was published in German.
